A brand that wasn't meeting the needs of its loyal customer base
With a dedicated clientele in the bag, BishopSound wanted a scalable, digital platform that showcased its new brand (also handled in-house at Extreme) and widened the appeal of its product catalogue. This platform was also to integrate with third-party services to automate the distribution process, finance and stock management as much as possible.
We identified the following challenges during our discovery with BishopSound:
- The brand did not reflect the vision and values of the business
- The visual identity wasn’t reflective of the quality of the product
- Inefficient stock management and content administration process
- Low conversion rate on mobile