1,000,000 impressions, 300,000 video views, over 1,000 global attendees — back of the net!
Our campaign launched four weeks prior to the conference. During that time, we reached over 300,000 youth coaches, achieving over 10,000 link clicks.
Engagements on social media increased by 353%, with both attendees and speakers taking to Twitter to converse before, during and after the campaign, maintaining that momentum.
Over 1,000 coaches saved their seats for the live event, and with two International Conference campaigns now in the net, we’ve raised the bar for the 6th International Conference in 2022!